WALMART
``Neighborhood Market``
Redesign of the ``Neighborhood Market`` Stores
ROLE
Creative Director
- Concepting and Design
GOAL
- Create a new look and feel for the store
- Insert informational and navigational signage
- Color blocking for each department
- Design a signage package from shelf level to department level for navigation, information, and education
Zoning Strategy
Perimeter Department Elevations
- Deli, Produce, Bakery
- Frozen Foods, Pharmacy
- Health & Beauty, Deli
- Bakery, Dairy, Meat & Seafood, Frozen Foods
Sign Hierarchy
